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PG Diploma in Marketing Management
Duration: 1 year
Learning Mode: Hybrid
A PG Diploma in Marketing Management is a specialized program that provides in-depth knowledge of marketing strategies, consumer behavior, branding, and digital marketing. It equips students with the skills needed to excel in strategic marketing roles across various industries.
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About PG Diploma in Marketing Management
The PG Diploma Programme in Marketing Management offered through distance mode is aimed to provide students with in-depth knowledge of marketing, sales, digital marketing and marketing theories. Depending upon the course provider, the course duration can be of 1 to 2 years. The flexible learning methodology of this programme is ideal for working professionals and candidates restricted by other committements. After completing this programme, students can pitch for positions like Market Research Analyst, Sales Manager, and various other job opportunities.
Highlights of a PG Diploma in Marketing Management course
- Comprehensive Curriculum – Covers marketing strategies, brand management, consumer behavior, digital marketing, and market research.
- Practical Skills – Focuses on real-world case studies, projects, and marketing campaigns to build hands-on expertise.
- Industry-Relevant Knowledge – Prepares students for modern marketing challenges using both traditional and digital marketing methods.
- Career Opportunities – Opens doors to roles in brand management, marketing strategy, advertising, and digital marketing.
- Flexible Learning – Available through online and distance learning formats, allowing students to study at their convenience.
- Expert Faculty – Learn from experienced industry professionals who bring current insights and best practices into the classroom.
Eligibility criteria
The common criteria followed for getting admission into PG Diploma programme is provided below:
A candidate with bachelor’s degree in any stream including Chartered Accountancy/ Cost Accountancy/ Company Secretary ship with minimum 50% marks
Candidates who completed HSC and have 2 years of minimum experience can also apply
Admission Process
The admission is done on rolling basis with a fixed deadline for the submission of the application. The admission calender and strcuture is different for each university. Nonetheless, below mentioned is a general overview of the admissions process followed largely:
1.Register Online: Create login details to start with the application form.
2.Document Submission: Fill in the personal details and upload the documents.
3.Document Verification: The admission cell scrutinises the applications of every candidate.
4.Fee Payment: Pay the non-refundable application fee.
5.Admission Confirmed: Shortlisted candidates will receive an official admission offer letter.
Fees
PG diploma programmes are not expensive and are very much pocket friendly. A prospective candidate can easily earn his/her diploma within the budget of ₹ 10,000 to ₹ 1,00,000. Though few additional charges may apply.
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